Skip to Content

Entertainment

The campaign

Sweden reclaims place names from IKEA

By Julia Buckley, CNN Bolmen: your toilet brush. Toftan: your trash can. Misterhult: your bamboo lamp. Those exotic-sounding names that IKEA gives your household products are familiar words to Swedish speakers — often, they’re named after famous destinations. And now, the Swedish tourist board is reclaiming those names in a new marketing campaign, designed to

Continue Reading

The inside story of InterContinental Hotels’ quest to export 1960s American glamor to the world

Francesca Street, CNN Every time InterContinental Hotel interior designer Neal Prince stepped off a Pan Am aircraft in a new destination, he’d head straight to the city center for inspiration. Prince would dip in and out of local galleries, stores and markets, befriending collectors and local artists, looking for objects, art and ideas to incorporate

Continue Reading
Skip to content