Inventing the scent of Christmas: How Bath & Body Works comes up with its annual slew of holiday products
By Parija Kavilanz, CNN New York (CNN) — For some, tis the season when Starbucks’ holiday cups officially hit the counter. For others, it only truly feels like the holiday season when they can actually smell it. Bath & Body Works, the purveyor of scented products, has figured this out. Global research, the development of
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