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Coke’s first new permanent flavor in years adds a spicy twist
By Jordan Valinsky, CNN New York (CNN) — Coke has a problem: People are increasingly seeking out water, seltzer and other flavored drinks and treating the 137-year-old soda as, well, a treat. To counteract the trend, Coca-Cola over the past few years has experimented with wacky limited-time offerings to persuade customers to try Coke again.
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