America revolted against Tostitos and Ruffles. Now they’re making big changes
By Nathaniel Meyersohn, CNN New York (CNN) — PepsiCo is unshrinking shrinkflation. The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags. Shoppers have balked at downsized chips, cookies, paper towels and other products, widely known as shrinkflation,
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