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Peacock’s exclusive NFL playoff game drove ‘biggest subscriber acquisition moment ever measured,’ analytics firm says
By Liam Reilly, CNN (CNN) — NBCUniversal’s high-stakes decision to exclusively air the NFL’s AFC Wild Card playoff game between the Miami Dolphins and Kansas City Chiefs on its streaming service Peacock drove record signups to the platform, a digital analytics firm said Wednesday. In the three days leading up to the January 13 kickoff in Kansas
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