WWE’s SummerSlam to be filled with action – and lots of sponsors

Published August 1, 2024 9:01 AM

AP Business Writer

Just days away, WWE is gearing up for this year’s SummerSlam, which promises to bring lots of action – and sponsorships. The premium live event will have 12 total sponsors and six sponsorships for matches, both records for a non-WrestleMania premium live event. Sponsorship revenue is also booming, surging more than 60% compared with last year’s SummerSlam, according to the sports entertainment company.

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