Kraft will pay you $20 not to make cheesecake for Christmas
By Danielle Wiener-Bronner, CNN Business Kraft is using its cream cheese shortage as a marketing opportunity. For just a few days this holiday season, a limited number of people will be able to spend $20 on dessert and charge it to Kraft, owner of Philadelphia Cream Cheese. The premise: People who can’t bake cheesecakes because
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