Victoria’s Secret’s ‘sexy for all’ strategy boosts sales and shares
By Nathaniel Meyersohn, CNN Business Victoria’s Secret’s brand image was in tatters, and its owner finally had an escape route. In February 2020, L Brands, the publicly-traded parent of Victoria’s Secret and Bath & Body Works, struck a $525 million deal with private equity firm Sycamore Partners to give up its majority stake in Victoria’s
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