WNBA holding its own against NFL, MLB, with finals broadcast during busy sports calendar
By JOE REEDY
AP Sports Writer
The WNBA is competing for viewers during one of the busiest times on the sports calendar and the league is holding its own. Through two WNBA Finals games, the series between the Las Vegas Aces and New York Liberty is the most watched in 20 years, averaging 680,000 viewers. On an NFL Sunday, the Las Vegas Aces 99-82 victory over the New York Liberty was the most-viewed Game 1 since ESPN started carrying the finals in 1998. The game averaged 729,000 viewers on ABC. This is the 13th time in the WNBA’s 27-year history a finals series has either started or stretched into October.